Taiwan Tourism Bureau returning to IMTM 2019 with bigger booth & even more experiences

Taiwan Tourism Bureau returning to IMTM 2019 with bigger booth & even more experiences

Visit our booth for plenty of Taiwanese snacks & great prizes

TAIPEI, January 3, 2018 -- After the success of Taiwan Tourism Bureau’s (TTB) booth at the International Mediterranean Market (IMTM 2018), TTB Israel’s team have begun preparations for making the 2019 booth and experiences bigger and better than ever for the upcoming IMTM 2019, which takes place on February 12-13, 2018 at the TLV Convention Center.

Investing in the same prime location as last year, but with a 16% percent larger footprint, Taiwan can be found at booth #109, near the entrance of the TLV Convention Center.

Taiwan’s IMTM booth in 2018 was widely praised as being the most attractive and unique at the show, and the team intends to innovate again in 2019. The booth at IMTM 2019 will reflect Taiwan Tourism Bureau’s 2019 “Small Town Tourism” theme, which highlights dozens of Taiwan’s smaller towns and the activities that can be experienced at each.

Visitors to IMTM can expect to enjoy authentic Taiwanese musical performances and snacks, as well as a range of engaging activities and prizes. Those that bring business cards to the booth will be entered into a lucky draw where they can win prizes like Taiwan’s award-winning Kavalan whiskey, Taiwanese tea sets, and a flight to Taiwan!

We’ll be announcing more partnerships, activities and prizes closer to the event, so stay tuned to our Facebook page: www.facebook.com/Taiwan.org.il

Taiwan Tourism Bureau’s participation in IMTM 2019 is part of its commitment to growing tourism from Israel to Taiwan. Taiwan Tourism Bureau’s Director for the Israel market, Dr. Trust Lin, presented his thoughts on why Taiwan should be the next place for Israeli travellers to visit: “We have heard from many Israelis that they enjoy adventurous travel, Taiwan’s many small towns are a great getaway from the hustle and bustle of city life. Each has its own beautiful vistas, exciting activities and foods you had never imagined existed.”

ABOUT TAIWAN TOURISM BUREAU

The Taiwan Tourism Bureau (TTB) is the official government agency of Taiwan (R.O.C.)
responsible for domestic and international tourism policy development and execution. The Israel market is managed by the Singapore branch of TTB. The marketing slogans currently in use for Taiwan, are “Time for Taiwan” and “The Heart of Asia”, while the official mascot of the TTB is Oh Bear, a cartoon Formosan Black Bear, the national animal of Taiwan.

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For more information about Taiwan, please visit: www.taiwan.org.il and eng.taiwan.net.tw

Press contact:
Alex Trup
travel@taiwan.org.il